30 Community articles.

You may think that if you have been to one conference, you have seen them all, but nothing could be further from the truth!  This last weekend at New England Regional Conference...

Did you know that January is National Slavery and Human Trafficking Month? Did you know that each year millions of people are bought and sold as property? A video by the Clearwater Human Trafficking Criminal Justice Committee states...

A few weeks ago I had the pleasure of joining BIOTONE at the New England Regional Conference in Framingham, Massachusetts. What a great show! It's always so much fun to talk shop with the attendees at conferences such as NERC. Often the therapists who visit the BIOTONE booth have a "favorite" product and know exactly what they want.

Did you know that the leap year custom of women asking men to marry them goes back to 1288? I don’t know why the addition of one extra day in the year emboldened women to take the upper hand regarding matrimony, but that’s the tradition or so it was.

I happened to catch one of episodes of Frasier the other night. That’s not hard to do considering how much they rerun the old sitcoms. Frasier was always a favorite of mine because the characters were kooky and the writing was very clever. This particular episode was one the earliest about Frasier’s dad moving into his apartment and bringing his chair along, as well as his dog Eddie. The old unattractive chair was a real fixture in the series and a thorn in Frasier’s side for the entire run of the show’s 11 years.

If you’ve been a reader of our InTouch blog for some time, you may be asking yourself “is blogging something I should do.” After all, what better way to share your knowledge and experience with your customers and get feedback than blogging? If you’ve been on the fence about starting your own blog, here are some good reasons why you might want to take the leap.

In a few weeks hundreds of massage therapists will flock to Portland, Oregon for this year’s American Massage Therapy Association’s (AMTA) National Convention. I am so excited to be joining BIOTONE at the convention where participants will have more options than they have time.

October is Breast Cancer Awareness month. For many years, BIOTONE has actively supported efforts to find a cure for this devastating disease. We’ve sponsored important research about the value of massage in boosting the immune system to fight cancer cells and raised money through annual sales promotions to support Susan G. Komen for the Cure.

In about a month the holidays will be upon on. Not literally, of course, but from a marketing standpoint, they will. As soon as the Halloween candy begins to appear on store shelves, promotions for Thanksgiving and Christmas soon will follow. So it’s definitely not too early to think about what you can do to boost your visibility during this period.